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Description of The Key Account Manager's Pocketbook

Packed full of practical advice on how to keep and develop important customers. Covers all the necessary skills, from original presentation and negotiation techniques, through account action plans and development of the relationship.

Title Information

ISBN:

9781870471428

Pages:

112 pages

Format:

Hardback

Product Code:

19420

Publisher:

Management Pocketbooks

Published:

01/02/1997

Edition:

2nd Edition

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About Roger Jones

Roger Jones, MBA, is the founder of Success Talks Ltd., a leading international management consulting firm. Roger's combination of extensive international business experience and perceptive intuition enables him to design and implement targeted programmes to meet the specific desired outcomes of his clients. He has delivered skills development seminars and performance coaching sesssions in Asia, Europe and North America.