Games and Activities for Trainersby Gary B. Connor and John A. Woods
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Description of SalesGames and other classroom activities can make training more fun, memorable, and effective. "Sales Games and Activities for Trainers" is the most useful - and complete - collection of games, role-plays, activities, and other skill-building exercises ever collected for increasing the effectiveness of sales training. There are games and activities covering all aspects of selling, from making presentations to handling objections.
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About Gary B. Connor and John A. WoodsGary B. Connor is the head of The Connor Group. He has developed and sells the sales training program "Buyer's Side Selling." He also delivers seminars and does speaking on sales, sales management, and time management. He is a member of the Boards of Directors of the Professional Society for Sales and Marketing Training and of Sales and Marketing Executives. John A. Woods is president of CWL Publishing Enterprises, a firm that specializes in the development of business publications. He is co-editor of McGraw-Hill's The Quality Yearbook (now in its fourth edition) and The ASTD Training and Performance Yearbook.