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Corporate Level Strategy by Olivier Furrer
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Corporate Level Strategy [Hardback]

by Olivier Furrer
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Description of Corporate Level Strategy

In Corporate Level Strategy, Furrer guides the reader in developing the ability to consider the impact of change and other important environmental forces on the opportunities for establishing and sustaining competitive advantage in diversified corporations as a whole.

Title Information

ISBN:
9780415553414
Pages:
264 pages
Format:
Hardback
Product Code:
479457
Publisher:
Routledge
Published:
06/09/2010

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About Olivier Furrer

Olivier Furrer is Associate Professor of Strategic Management at Radboud University Nijmegen, the Netherlands. His current research interests are in the areas of international corporate social responsibility and response strategies in problematic strategic alliances.

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