Brands books and eBooksFeatured BooksWeightless WealthFind Your Real Value in a Future of Intangible Assetsby Dabiel Andriessen Martine Frijlink What is the value of your company's knowledge? Emoti-comsA marketing guide to communicating through emotionsby Xavier Quattrocchi-Oubradous Charles Bal Marketing is broken. Everyday, consumers are bombarded with thousands of commercial messages, and they have become increasingly adept at screening out or instantly forgetting them. The advertising quest for eyeballs is floundering and research and developments in technology suggest that reaching people will only get increasingly difficult with time. View all Brands books Popular Brands books and eBooks in the last 24 hoursView all Brands titles |
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