Strategy & Decision-Making books and eBooks

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£11.04

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Unleashing the Killer App

Digital Strategies for Market Dominance
by Larry Downes
Chunka Mui

Now in paperback, this is a "Business Week" bestseller! Over 100,000 hardcover copies sold! When technologies, products, and services converge in radical, creative new ways, a killer app can emerge - a new application so powerful that it transforms industries, redefines markets, and annihilates the competition. Companies large and are swiftly attempting to remake themselves into organizations that nurture killer apps and successfully translate their digital strategy into market dominance.With "U...

£12.74

15% off

Unleashing the Killer App

Digital Strategies for Market Dominance
by Larry Downes
Chunka Mui

When technologies, products, and services converge in radical, creative new ways, a killer app emerges - a new application so powerful that it transforms industries, redefines markets, and annihilates the competition. The steam engine, the cotton gin, and the Model T were all killer apps of their time. Today's killer apps spring from the digital realm: the personal computer, e-mail, and the World Wide Web. Tempted by the promise of such devastating power, companies large and small, from vast mul...

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